A busy year consisting of new product launches, high-profile commercial agreements and continued international expansion has culminated in four nominations at the SBC Awards 2021.
The judging panel have recognised our impressive achievements over the previous 12 months, and we have been shortlisted in the following categories:
- Esports Supplier of the Year
- Land Based Betting Product
- Live Betting Product
- Live Streaming Supplier
During the judging period, there have been significant enhancements to the SIS product offering, most notably the launch of our newly refreshed 49’s product – a wide range of numbers betting and virtual racing products that is driving profitability for online and retail operators worldwide.
After acquiring the full shareholding of the 49’s business last year, we invested in the product range to broaden its appeal and deliver new draws for bettors to experience. This included the established twice-daily 49’s draw being rebranded as “The Original Live Draw”.
Elsewhere, our Esports betting product, SIS Competitive Gaming, has grown exponentially and is providing more operators across the globe with the opportunity to capitalise on the fastest-growing sports vertical and is delivering consistent profits for our partners. SIS Competitive Gaming currently delivers over 100,000 events a year.
The industry-leading 24/7 Live Betting Channels continue to deliver frequent and engaging betting events, encompassing premium horse and greyhound racing, as well as Esports, Live numbers draws and top quality virtuals.
This latest industry recognition is a further endorsement of SIS’s industry leadership in the delivery of live pictures and data.
Conleth Byrne, Product Director of SIS, said: “This quartet of nominations caps off a busy and successful year for us. Following significant enhancements to our product offering, we have scaled up our operations and made good progress in increasing our customer base online and internationally, in line with our diversification strategy.
“I’d like to personally congratulate everyone within the SIS team for all of your hard work and efforts in making these nominations possible. We look forward to the awards hosted by SBC and fingers crossed we’re awarded a trophy.”
The winners of the SBC Awards 2021 will be announced at the ceremony taking place on Tuesday 14th December at the Evolution London venue.