SIS appoints another key hire to the Sales team

We are pleased to announce we have added another key hire to our Sales team with the appointment of Angel Calderon, who will be focused on Spanish and Latin American markets.

Calderon joins SIS after a successful 11-year stint at the Madrid-based global gaming group Codere, where he acquired a wealth of expertise in B2B business development across Operations, Commercial Sales and Marketing.

In his new role as Digital Sales Manager, based in Madrid, Calderon will be responsible for driving the growth of SIS’s presence in Spanish speaking markets both online and in retail.

Angel Calderon, Digital Sales Manager at SIS, said: “I am thrilled to have joined such a professional and passionate team at SIS and I am thoroughly looking forward to helping to drive our 24/7 betting channels offer to operators in both mature and emerging markets, to increase their betting revenues”.

Sandra McWilliams, Sales Director at SIS, said: “Angel is a welcomed addition to our growing Sales team.

“His experience in both American and European horse racing, coupled with significant omnichannel knowledge of the Betting & Gaming sector within Spanish speaking markets, will be invaluable in helping SIS to further broaden its international footprint”.