2016 at SIS… A review of the year

A blockbuster year of innovative new products and services

The past 12 months has been a year of firsts for the company, as we developed and launched a range of innovative products and services that continue our diversification into new areas of the betting and gaming industry.

One of the most significant developments of the last year was the launch of SIS Trading Services, our comprehensive pricing solution. It is a fully outsourced service, providing prices and liability management for betting operators, utilising proprietary and industry-leading algorithms. The real-time range of markets will soon include derivatives and already includes ante-post, early and boardprices for a wide array of the best racing from around the world including UK, Irish, French, Latin American and more.

SIS Stream is another key innovation, both for retail (IPTV) and online customers (Web-streaming). Boasting industry leading low latency, optimised for betting, SIS Stream is a multi-platform streaming service that can reach any operator in the world that has web access. It has the flexibility to take and deliver any content, with unlimited capacity, which has proven a hit with customers in the past year. With SIS Stream IPTV, bookmakers are finally able to stream any sporting content through their internal networks and tailor their shop content to different regions, shop and individual screens. Delivered faster than traditional satellite methods and ahead of other platforms, IPTV can ensure operators are giving their customers the best betting experience available.

As ever, SIS is the home for the most exciting racing content available, and during the past year we extended our range of can’t miss horse and greyhound racing even further. Our content offer includes racing from the UK and Ireland, LARC, UAE, US, Singapore, Sweden, and now even all the way to Mauritius.

Greyhound racing remains a staple of betting shops and online betting experiences alike and we’re delighted to bring more than 28,000 BAGS and non-BAGS races to operators.

Looking forward to 2017, we are launching an innovation which is set to revolutionise betting on horse racing – SIS Horses In-Running. Our innovative new GPS-tracking data collection service will harness the power of SIS’ unrivalled data collection ability. This data will enhance our Trading Services offering by providing bookmakers will real-time prices on races across the UK and Ireland. This will open up betting opportunities on horse racing by enabling betting after the off.

It’s been a busy year at SIS and we are excited about the opportunities in 2017, particularly further product innovations. . We will be kicking off the year by showcasing our new and existing products at the ICE Totally Gaming exhibition in February. Come and see us at our stand: S2-180.